Marketing

SCA’s expertise allows the consultant to move through the entire marketing chain for microbiological products through agriculture. Going through the 4 Ps, Product, Promotion, Price and Place, it is possible to concatenate the actions that a product takes from its development to post-sales.

Mastering the modern connection strategies between the company’s technical-scientific areas and the sales areas, the consultancy forms a continuous and logical line, combining several tactics in each of the product stages, allowing innovations and launching new products consistent with the company structure.

It also monitors existing products for their life cycle, proposing solutions for their revitalization within the characteristics required by new market requirements.